Ready to step up your digital marketing but not sure where to start?
Step 1:
Love Your Website
create a brand new website
If your business has never had a website or you're starting a new business, it's time!
Whether you expect your clients or customers to find you in Search, on social media, from referrals, or through traditional offline advertising, one thing is consistent for all of them: they will look at your website before they call you.
ready for a redesign
Is your website starting to look outdated or are you finding you're not getting the results you want? Most businesses revamp their websites every 3-5 years. If yours has been around for five years or longer, you're overdue for a fresh look! Take this opportunity to step up your marketing efforts and breathe in the fresh air.
just need some updates
Maybe you love your website but you're getting ready to launch a new product or service. Maybe you have plans for a new website feature or you've made changes to your team. If you need updates that go beyond your in-house skill level or availability, we can step in and get you where you want to be.
Step 2:
Keep Your Website Secure
Getting your website hacked or not storing offsite backups can end with washing your investment down the drain. Engage professional support to keep your website software up-to-date, your assets backed up, and your site secure.
Step 3:
Propel Your Business Forward
local search strategy
Start with Local Search best practices. Optimize your website for local search signals. Present consistent NAPW (name, address, phone, website) data on your Google Business Profile and other online properties. Track your Analytics and your reputation signals.
engage on social media
Your social media strategy depends on your business goals and your target market. Discover which social media channels are right for you. Develop your custom social media marketing strategy and learn how to attract new customers or clients through social engagement.
ask for online reviews
Online reviews provide social proof that people love your business. Reviews not only establish trust and credibility; they help you get seen in Local Search. Whether you ask directly or use an automated customer follow-up system, positive reviews will grow your bottom line.
search engine optimization
SEO has eveolved over the years and is critical to earning organic traffic. Search rank is based on hundreds of factors. Creating unique and valuable content, providing a positive user experience, attracting high quality inbound links, and focussing on technical SEO are key components to increasing your visibility.
content marketing
Create your own unique content to make your website stand out. We help you develop strategy, create content, curate images, optimize and publish your posts, and share it all online. Whether you create blog posts, videos or podcasts, your content can be leveraged for social media engagement, SEO, and online advertising.
digital advertising
Online ads work best when you're following best practices for all the other things. Social media, and Facebook in particular, provide a unique opportunity to target very specific groups of people. We help you develop strategy, create landing pages, create and publish your ads, and manage email list-building.
Satin Web Solutions 1201 J St., Ste. 200, Sacramento, CA 95814 | 916-692-0822